PROJECT:
PEDAL MAFIA PRO NOMADIC OUTDOOR DIVISION

INFO:
To assist in the launch of Pedal Mafia's new off-road cycling range – Gesture Systems created a series of short animated clips that expressed the technical, performance-oriented qualities of the garments, as well as emphasing the natural environment which the range was specifically designed for.

SOUND DESIGN:
Reid Babbington

YEAR:
2022